Leveraging Design Thinking to Drive Customer Value

 

May 21, 2024
12:00 PM CDT - 1:00 PM CDT
Add to Calendar

 

Virtual Online


Directions

In today’s business environment, we need new tools and models to operate in a more flexible, discovery-driven world. Design Thinking has emerged as a successful methodology that teams use to approach problem-solving and delivery of innovative solutions that delight their customers.

In this interactive session using “Mentimeter” Bruce Gay, PMP, will engage participants on the benefits of incorporating Design Thinking methodologies on projects for increased customer alignment and business impact. This webinar provides participants with a high-level overview of Design Thinking methods and tools. The presenter will use real-world examples to show how to successfully integrate design methods into projects to drive value delivery for customers.

Learning Objectives:
1. Identify and apply Design Thinking techniques for improving benefits realization and project success
2. Describe the benefits of incorporating design methodologies on projects for organizational understanding and buy-in
3. Illustrate multiple design-thinking tools that could benefit current or future projects

Bruce Gay, PMP, is a Pittsburgh-based consultant who offers training and coaching as well as official PMI professional development training. Bruce's experience includes managing large-scale programs that include both technical and business change with the aim of improving organizational performance. and operational and delivery excellence.He enjoys bringing order to chaos and spending time with leaders to study and learn from their successes (and failures). For the past 15 years, he's managed product teams that incorporated UX Design and Design Thinking methodologies into their product development processes. 

PDU Category / Hours
Business Acumen- 1 hour

Date / Time of Event
Tuesday, May 21st from Noon to 1 PM CT

Registration Deadline
Monday, May 20th, 12:00 p.m.

Location of Event
Virtual 

Cancellation Deadline/Refund Policy
The cut-off date for cancellations is 12:00 PM CT Monday May 20th. Please email [email protected] to request a cancellation. 

Tickets

$10.00 Member

$15.00 Non-Member Ticket